M
Mars"ESPN said in a press release yesterday that the U.S. soccer teamâs dramatic win over Algeria on Wednesday (June 23) was the most-viewed single live sports event in the history of the Internet. Not so fast, says CBS. According to CBS officials, a game between Florida (coached by former Providence star Billy Donovan) and Brigham Young University during the NCAA menâs basketball tournament drew an audience of 1,115,097 online viewers. Thatâs slightly more than the 1.1 million unique viewers that ESPN claims streamed part of Wednesdayâs game on ESPN3.com, during which Landon Donovan scored a late goal to thrust the U.S. into the round of 16.
The problem, according to CBS officials, is not just that ESPNâs audience figures actually trailed the audience for the Florida BYU game, but that ESPN boasted that the soccer match drew the âlargest U.S. audience ever for a sports event on the Web.â Thatâs a difficult boast to back up, since audience numbers from live events typically come from Web publishers themselves, and not an established third party."

