I think BYU should move up the 2017 LSU game to the new first week and play an FCS opponent the following week to maximize exposure. I like the idea of a warm up game but there isn't another game that could compete with that one on an otherwise empty first weekend (the other FBS teams playing at Hawaii are CSU, FSU, SDSU, SJSU and the best opponents they play that year are @Alabamax2, OrSt, N-Col, @Wash, @Stan, ASU, @Utah, @BYU). I imagine ESPN would kick in a lot of money to move one of those Alabama games to the first week, but BYU-LSU could beat out CSU-Alabama or FSU-Alabama.
Even without this rule I'd like to see BYU schedule a long term agreement with UH for recruiting purposes. The initial 10 year contract with UH was the one I was most excited about with Independence. It's too bad we don't have it in place still.
In years BYU doesn't play at Hawaii like 2018 and beyond I imagine they will try to schedule vs a MWC team that plays at UH on the new first weekend (though Navy and Rice are available in 2018). The game would surely get picked up by ESPN even if it was SJSU, UNLV, or Nevada with so little competition. And although I'm sure TH wants to keep Boise and USU later in the season, it might be worth it to play that game the first weekend for both teams to get an extra bye week later in the season.